{"id":11260,"date":"2022-03-09T11:00:00","date_gmt":"2022-03-09T14:00:00","guid":{"rendered":"https:\/\/omnibees.siteup.dev\/e-commerce-para-hosteleria-lo-hay-y-lo-puedes-tener\/"},"modified":"2022-03-09T11:00:00","modified_gmt":"2022-03-09T14:00:00","slug":"e-commerce-para-hosteleria-lo-hay-y-lo-puedes-tener","status":"publish","type":"post","link":"http:\/\/wwwh.omnibees.com\/es\/mas-vistos\/e-commerce-para-hosteleria-lo-hay-y-lo-puedes-tener\/","title":{"rendered":"\u00bfE-commerce para hosteler\u00eda? \u00a1Lo hay y lo puedes tener!\u00a0"},"content":{"rendered":"<p class=\"wp-block-paragraph\">El t\u00e9rmino <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\"><em><strong>e-commerce<\/strong> <\/em><\/mark>se refiere a la venta de productos y servicios a trav\u00e9s de Internet a trav\u00e9s de dispositivos electr\u00f3nicos como computadoras y tel\u00e9fonos inteligentes.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hoy en d\u00eda, existe la necesidad de involucrar al visitante que abandona el sitio web del hotel despu\u00e9s de la primera visita.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La idea es llevarlo de regreso al <em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\"><strong>canal de reserva<\/strong> <\/mark><\/em>directa para evitar comprar en una OTA o en un hotel de la competencia.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por lo tanto, el sitio web del hotel se trata cada vez m\u00e1s como um<em><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\"> e-commerce.<\/mark><\/strong><\/em>\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u00bfQu\u00e9 ganan los hoteles con esto?&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Los n\u00fameros dicen mucho. Se espera que el comercio electr\u00f3nico tur\u00edstico crezca un 15% anual.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\">\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u00a0<\/mark><\/p>\n\n\n\n<h4 class=\"has-text-align-center wp-block-heading\">En agosto de 2020, el comercio electr\u00f3nico de viajes aument\u00f3 un 30%. Adem\u00e1s, el turismo se convirti\u00f3 en el sector en l\u00ednea mensual de m\u00e1s r\u00e1pido crecimiento.\u00a0<br>\u3164<\/h4>\n\n\n\n<h6 class=\"has-text-align-center wp-block-heading\"><strong>Fuente: <\/strong>Informe de los sectores de comercio electr\u00f3nico en Brasil.\u00a0<\/h6>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\">\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u00a0<\/mark><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Todas las encuestas apuntan en la misma direcci\u00f3n: el n\u00famero de personas que compran paquetes y tours por Internet aumentar\u00e1 en los pr\u00f3ximos a\u00f1os.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Los siguientes son consejos importantes para ayudarlo:\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Tener un sitio web vers\u00e1til&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La falta de presencia digital dificulta la b\u00fasqueda de su hotel en Internet y es posible que los viajeros no lo encuentren.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ser vers\u00e1til significa que <em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\"><strong>un solo sitio web es bueno para navegar por todas<\/strong> <strong>las pantallas de dispositivos m\u00f3viles<\/strong><\/mark><\/em> (tel\u00e9fonos inteligentes y computadoras).\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Promocione sus servicios en Internet&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Facebook e Instagram, por ejemplo, son las redes m\u00e1s utilizadas por los brasile\u00f1os. Invertir en ellos para llegar a m\u00e1s personas es una gran idea.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Otro canal interesante es Google Ads, que le permite publicitar sus paquetes en sitios web.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Mantenga su sitio web actualizado&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">La informaci\u00f3n desactualizada puede romper la confianza del consumidor, as\u00ed que <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\"><em>mantenga su sitio actualizado<\/em><\/mark><\/strong> frente a los cambios constantes.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Otro consejo es poner bonitas fotograf\u00edas del hotel. Para tus clientes, las fotos son determinantes a la hora de elegir un destino o entre t\u00fa y tu competidor.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Monitorear los resultados&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Esta etapa es cuando debe mapear las <strong><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\">fortalezas y debilidades<\/mark><\/em><\/strong> para ver mejores caminos de crecimiento.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un buen proceso es crear gr\u00e1ficos y observar los resultados de ventas. Si crecen, califique lo que est\u00e1 haciendo el equipo para lograr los resultados; de lo contrario, piense en lo que puede hacer para cambiar la situaci\u00f3n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\">Mant\u00e9ngase actualizado<\/mark><\/strong> <\/em>sobre las noticias de la industria para generar el impacto adecuado en los viajeros.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ten tu propio e-commerce tur\u00edstico&nbsp;<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">El siguiente paso es tomar medidas y comenzar a vender sus paquetes en l\u00ednea.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El sistema de reservas en l\u00ednea de <strong><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-luminous-vivid-amber-color\">Omnibees<\/mark><\/em><\/strong> ya est\u00e1 listo para implementarse en su sitio web. Vive en constante evoluci\u00f3n, adapt\u00e1ndose a la demanda de los socios y del mercado.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfQuiere saber c\u00f3mo la tecnolog\u00eda Omnibees puede aumentar su volumen de reservas?\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u3164<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><a href=\"http:\/\/omnibees.com\/es\/home-3\/\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/wwwh.omnibees.com\/wp-content\/uploads\/2026\/10\/Omnibees_ES_03.png\" alt=\"\" class=\"wp-image-12840\"\/><\/a><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>El t\u00e9rmino comercio electr\u00f3nico se refiere a la comercializaci\u00f3n de productos y servicios a trav\u00e9s de Internet a trav\u00e9s de dispositivos electr\u00f3nicos.<\/p>","protected":false},"author":4011,"featured_media":11261,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[182],"tags":[742],"class_list":["post-11260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mas-vistos","tag-administracion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Leia sobre \u00bfE-commerce para hosteler\u00eda? 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